Melbourne Cricket Ground, Easter Monday 2014

Over 80,000 Fans turn out to see the AFL blockbuster between Geelong and Hawthorn

NIB insurance uses innovative Social Media Booth technology to increase engagement and awareness for their #itsgoodtobehuman campaign

The Social Media Booth captures hundreds of Fan photos as they enter the MCG

Fans use interactive touch screens to instantly share their photos on Facebook, via Email and Mobile

Sharing-from-MCG-Social-Media-Booth-(1)

The instant sharing generates a huge Social buzz as family and friends Like, Tag and Share

Lucky fans have their photos displayed on the giant screen at the MCG increasing awareness

NIB Screen 3